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Course sites

Course books

Each AINS-M course has its own MyST book (syllabus, lectures, notebooks where applicable). Use the links below to open each course; paths are relative to the program site root.

TermCourseOpen the book
IAINS-M6001 — Personal Attention & Influence SystemsFirst course; notebooks, SAMWISE, exercises
IAINS-M6002 — Audience Worlds
IAINS-M6003 — Positioning & Narrative Systems
IAINS-M6004 — Brand as Dynamic System
IAINS-M6005 — Channel & Content Economics
IAINS-M6006 — Measurement, Privacy & Compliance
IIAINS-M6101 — Campaign Orchestration
IIAINS-M6102 — Creative Testing at Scale
IIAINS-M6103 — Data-Driven Marketing & Attribution
IIAINS-M6104 — Partnerships & Ecosystem
IIAINS-M6105 — Growth Loops & Community
IIAINS-M6106 — Crisis & Reputation Stress Tests
IIIAINS-M6201 — Competitive Narrative Arena
IIIAINS-M6202 — Strategy as Marketing Policy
IIIAINS-M6203 — Budget & Portfolio Allocation
IIIAINS-M6204 — Autonomous Marketing Systems
IIIAINS-M6205 — Ethics, Influence & Control
IIIAINS-M6206 — Magisterium Thesis (Marketing)Capstone

Program hub (this site’s home): Mag.AI-Marketing · Curriculum overview · Full curriculum in prose · Full curriculum (spec)

Mag.AI-Marketing
Mag.AI-Marketing
Orientation
Mag.AI-Marketing — Program Overview